
Advertising Agency: Jung von Matt
My Job: Idea / Art Direction
The TW1 logo and tagline were printed on the inside of white umbrellas. They were then opened and affixed to balconies with their handles facing outwards so that the tagline inside was visible: „TW1. Your weather channel on Astra Digital.“ In this environment, passers-by had to look twice before they could tell umbrellas from the real satellite dishes.